OfferMind , held in Boise, Idaho was a marketing-fest of what's working now strategy. This review is a complete blow by blow account of the event. It's a long read. If you prefer to watch video you can do so here. Steve Larsen understands this. Tribe building was in full effect at OfferMind. Once explained in the right context, the Kool-aid became a little easier to sip. Mission accomplished I'd say. The energy was palpable. It felt more like a Bruno Mars Concert than a marketing event.
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You can find this episode plus all the previous episode here. Be sure to grab a copy of The Mindshift Playbook here. A funnel does not work without a really good offer. Your traffic will not work without a really good offer, and your offer can only work if you really know who your dream customer. Things like, how do I become happy and live with purpose? How do I make more money doing what I love, and what does it mean to be truly successful in all areas of life? My goal is to help you find purpose, happiness, and open your mind to new realms of possibility by helping you think differently about everything you do, know, and understand.
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